Tuesday, February 12, 2008

Ohio's Heidelberg College considering University Status

According to President F. Dominic Dottavio, Heidelberg College in Tiffin, Ohio is "considering changing the school’s name back to “Heidelberg University” — not to be confused with the University of Heidelberg in Heidelberg, Germany — because the scope of its programs is changing, and it offers a wider variety of professional programs."

While the president is considering a retrobranding tactic, The History of Heidelberg College by Williard (1879) indicates that the school was known as Heidelberg College since its 1850 inception. The school was chartered under this name in 1851 and was founded by the Reformed Church in the U.S. The school is currently under the auspices of the Reformed Church's successor denomination: the United Church of Christ.

Time will tell whether the school will make the leap of faith to university status.

'Berg defies "big-box' approach

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